The "Ig Nobel Prize" is an award awarded to "Study that makes people laugh and think" founded in 1991, and is also called the "Ura Nobel Prize" for the "Tai no Nobel Prize". The award ceremony is held every fall and has become a global topic.
A large number of Japanese researchers have been nominated so far, and it has been awarded for 15 consecutive years until last year (2021).

This exhibition is the official "Ig Nobel Prize" produced with the cooperation of Mark Abrahams, editor-in-chief of the American scientific magazine "IMPROBABLE RESEARCH", which plans and operates the "Ig Nobel Prize". It is an exhibition.
You can enjoy "laughing first and thinking first" while following the trajectory of the "Ig Nobel Prize", such as an introduction of award-winning research and a corner where you can experience the contents of the research yourself.

There was such a great deal of research in the world! Please check with your eyes.

※The image is a photo from another venue. The contents of the exhibition may differ at the Osaka venue.

"Ig Nobel Prize World Exhibition 2022" will be held!

Take advantage of the specialty menu of restaurants in Shinsaibashi PARCO! I studied it! The name is "Shinsaibashi PARCO's own! Ig Nobel-Fun Research Menu Presentation ".

From the knowledge that makes you want to say "He!" Involuntarily, "Ufufu"…Even an interesting menu that makes you think "!"…22 items are now available! It's up to you to believe or not to believe…！

※The information described in the menu description of this project is based solely on our own research. Please enjoy it with the attitude of "Really!?"

<Execution> October 1 (Sat) to November 13 (Sun), 2022

※This is a price list.

※The image is an image.

※Contents are subject to change.

※The collaboration drink of this project is alcohol.

  ■Present campaign

"Shinsaibashi PARCO's own! Ig Nobel: Interesting Research Menu Presentation-"

Post your "Fun Research Menu" on Instagram.

Let's get Shinsaibashi PARCO shopping ticket 5,000 yen! ～

<How to apply>
① Follow the account of Shinsaibashi Neon Shokudo Street Official Instagram (@shinsaibashi_neon_shokudougai)
②Post your feed post with your recommendation menu and the hashtag of "#Ig Exhibition 2022"!

We will present "Shinsaibashi PARCO Shopping Ticket 5,000 yen worth" to 3 lottery people who posted wonderfully!

<Application period>

From October 1 (Sat) to November 13 (Sun), 2022 23:59

※This campaign is conducted by Shinsaibashi PARCO.

※If your account is private or if you are unfollowed, you will not be eligible.
※Application is limited to one time per person.
※Those who have already follow up will also participate in the lottery with the target post.

■"I'm free! Commemorative event of Ig Nobel: Fun Research Menu Presentation

You can get original stickers by visiting 2 stores! LINE de stamp rally

Limited project of "Shinsaibashi PARCO Official LINE Friends".

"Shinsaibashi PARCO's own! Ig Nobel-Fun Research Menu Presentation-" Let's collect two dedicated QR codes installed in all 22 stores with collaboration menu development!

The first 500 people will receive a "Ig Nobel Prize World Exhibition 2022 Original Sticker"!

<How to participate>

①"I'm free! Read the dedicated QR code installed in participating stores participating in the Ig Nobel collaboration menu

②If you go around the two target stores and collect 2 stamps, the first 500 people will receive a "Ig Nobel Prize 2022 Original Sticker"!

Sticker exchange location: B2F TANK Barn/Cafe　

※The exchange time is equivalent to the business hours of the Shinsaibashi Neon Shokudo Street on the B2F.

<Participation Period>

2022/10/1 (Sat) to end as soon as it runs out　※Up to 2022/11/13 (Sun)

Usage Guide

・Shop card expiration date: 2022/10/1 (Sat) to end as soon as it runs out　※Up to 2022/11/13 (Sun)

・Shop cards are for those who have registered Shinsaibashi PARCO Official LINE.

・"Shinsaibashi PARCO's own! A total of 22 restaurants with a collaboration menu of Ig Nobel-Fun Research Menu Presentation-will be eligible for this project.

・If you come to the target store and read the dedicated QR code described in the menu table installed on the seat, you will receive 1 point.

※You will receive points even if you don't have to order a collaboration menu.

・If you earn 2 points, you will receive a reward ticket automatically.

・A special ticket will be sent at 2 points, so please present it to the staff of the exchange venue B2F "TANK Tavern / Cafe".

・Delivery of stickers will end as soon as they are gone from 2022/10/1 (Sat). ※Up to 2022/11/13 (Sun)

・If the shop card is within the deadline, it will be automatically issued after the first card. You can participate as many times as you like.

・This project is subject to end or change without notice. Thank you for your understanding.

<Regarding privilege tickets>

・Benefit tickets are available from 2022/10/1 (Sat) to the first 500 people. ※Up to 2022/11/13 (Sun)

・Even if a privilege ticket is issued, it will end as soon as the planned number of stickers is reached, and it may not be possible to exchange it.

・When a privilege ticket is issued, please come to the exchange venue immediately.

・If you accidentally set the award ticket to "used", you may not be able to use it.

・Depending on the congestion of the store, you may have to wait for the sticker handing over.

・This project is subject to end or change without notice. Thank you for your understanding.

①Dr. Higashiyama direct biography! "Mysterious" experience show

The mystery of "crotch peep" taught directly from Professor Emeritus Atsunori Higashiyama of Ritsumeikan University, who won the Ig Nobel Prize in 2016! Please enjoy a mysterious experience where you can see the size, color, outline, etc. of things different from when you look straight and peep in the crotch!

②The World Exhibition Tour of the Ig Nobel Prize with Dr. Higashiyama

Dr. Higashiyama, who participated in the Ig Nobel Prize award ceremony held at Harvard University Thunders Theater in 2016, will talk about the laughter and excitement felt at the ceremony and explain the highlights of the exhibition in the hall. .

Venue: Shinsaibashi PARCO 14F PARCO GALLERY　

Schedule 2 days, 2022/10/22 (Sat) and 10/29 (Sat)

Time 14:00～15:00

Set: 13:50

Fees: Free (* You need to purchase an admission ticket for the "Ig Nobel Prize World Exhibition 2022".) 

[How to participate]

On the day of the event (Saturday, October 22 or Saturday, October 29), 14th floor PARCO GALLERY "Ig Nobel Prize World Exhibition 2022" will be distributed on a first-come, first-served basis.

If you would like to participate in the event, please contact the reception staff.

※Event participation tickets will end as soon as the planned number is reached.

※Only the event participation ticket for the day will be given.

<Notes>

※Admission tickets must be purchased for the event participation ticket.

※Only one person can enter the event participation ticket per ticket.

※Please gather in front of the venue 10 minutes before the start of the event.

※Resale or transfer of event participation tickets is strictly prohibited.

[Infectious Disease Prevention Measures]

・From the viewpoint of preventing the spread of infectious diseases, the event time may be changed or canceled in a hurry.

・The staff will be operated with the appropriate minimum number of people.

・Alcohol disinfectant will be installed at the entrance of the venue.

[Request for customers who come to the store]

・Please wear a mask and disinfect your hands when entering the venue. If you do not wear a mask, you may be refused entry.

・When coughing or sneezing, cover your mouth with a handkerchief or the like and adhere to "cough etiquette".

・At the venue, please ensure a social distance between customers.

・If you have a cold symptom such as fever or malaise and are uneasy about your physical condition, please refrain from visiting.

・If you have a fever of 37.5 degrees or higher, please refrain from visiting the venue.

・The temperature will be measured by non-contact temperature measurement at the time of entry. Those who cannot cooperate with the temperature measurement or those who have a temperature measurement of 37.5 degrees or higher are not allowed to enter.

・If you have traveled within the last 14 days or are suspected of being covid-19 close contact, please refrain from visiting.

・If you do not cooperate with the above request, we may ask you to leave.

Profile of Dr. Atsunori Higashiyama
Professor Emeritus of Ritsumeikan University (Doctor of Literature). Received the Ig Nobel Prize Perception Award in 2016 for his research on crotch peeping. His specialty is the study of spatial perception based on a sense of self-acceptance. He has authored books such as "functions of both eye space and congestion", "the world of perception created by body and hands", "tactile and pain" (co-authored).

If you answer the customer questionnaire in the venue, you will receive a random one original sticker "Ig Nobel Prize World Exhibition 2022"! There are 4 types of stickers in total! I'm looking forward to seeing you!

Follow Shinsaibashi PARCO Official Twitter (@parco_shinsai) and receive a designated post by RT to 10 people by lottery [Pair Ticket of the Ig Nobel Prize World Exhibition 2022]!
Winners will be notified by direct message from Shinsaibashi PARCO Official Twitter.
<Application period> Thursday, September 22, 2022 - Tuesday, October 4, 2022 23:59
<Date of sending DM to winners> Early October
<Ship date of shipment of prizes> Mid-October

-Notes on Application
※If your account is private or if you do not follow, you will not be eligible for the lottery.
※The right to win is the winner's own, and transfer to a third party (whether paid or free) or cashing is prohibited.
※We will contact you via a direct message to your Twitter account and send the prize to replace the winning.
※You will receive it by mail. Prizes are shipped only in Japan. We may not be able to send it due to unknown address or relocation destination.
※If you do not respond to the direct message within the deadline or if you do not provide information such as address after winning is notified, the winning will be invalidated.
※Prizes are scheduled to be shipped in mid-October 2022, but may vary slightly depending on various circumstances. Thank you for your understanding.
※The personal information provided by the winner will be used only to guide the winning of this campaign and send out prizes.
※Please note that the contents of this campaign are subject to change or cancellation without notice.
※If you have won this campaign, you may not be able to duplicately win other PARCO campaigns that will be held at the same time.
※This campaign is conducted by Shinsaibashi PARCO.
※Please refrain from direct inquiries to the exhibition "Ig Nobel Prize World Exhibition 2022" regarding this campaign.