| Venue: | PARCO FACTORY Parco Factory Shibuya Parco Part 1/6F |
|---|---|
| Period | June 24, 2011 (Fri) - July 25, 2011 (Mon) 10:00 - 21:00 ※Admission until 30 minutes before closing ※The last day ends at 18:00. |
| Admission fee: | General 300 yen Student 200 yen ※Free for elementary school students and younger ※Admission is free during the limited shop attached to the venue. |
| Contact | 03-3477-5873 (Palco Factory) |
| Host: | PARCO Cross World Connections (CWC) |
| Animation production & design: | Annex |
| Sponsorship: | Takara Tommy/ Schwarzkofhenkel FRESH LIGHT |
| Cooperation: | Dory Dory Dry / Dry Bird / Hyper Hobby / Love Berry / Bea's up / Pitilemon / Kuant /spoon./Marci / Figure King / Small Devil Ageha Anaser Edition/Realas/TOKYO FM |
| Planning and production: | Cross World Connections (CWC) / Junie Moon/Annex |
At Shibuya PARCO FACTORY, Blythe Dole's History Exhibition and Blythe 10th Anniversary Exhibition "10 Happy Memories (10 Happy Memories)" will be held to commemorate the 10th anniversary of Blythe in Japan.
You can see all the Neo Blythes that have been released in Japan so far, including the First Blythes born in Japan, which is now difficult to obtain, Miss Anniversary for the 1st anniversary.
Blythe made his debut in Japan in Parco's Christmas promotion commercial in 2000, and in 2001, Junko Wong, executive producer of Cross World Connections (CWC), created the first Dole as a fashion Dole with new values for adult women in modern times.
Blythe Dole has many clients including fashion and beauty related, taking advantage of its unique character's appeal, such as high fashion sense and expressive facial features, in 10 years since its launch, and has fans all over the world as a fashion model. In addition, due to the large eyes that change to four colors, unique proportions, and high fashionability, we have created a new Dole culture such as handmade fashion and accessories, hair styling, makeup custom, and the fun of taking pictures.
This time, Blythe's 10th anniversary commemorative anniversary exhibition will be held at Shibuya Parco, which started the new fate of Blythe in June 2001.
Contents of the exhibition
In addition to all general Dole released between 2001 and June 2011, all Neo Blythes will be exhibited at once, up to CWC limited Dole, which is now difficult to obtain. Approximately 170 species, such as Anniversary Dole, which is released once a year, Limited Dole in collaboration with Fusion Brand Creator Characters, General Dole, and Toysaras Limited Dole, will be gathered together.
Venue sales products
10th anniversary product
CWC Limited 10th Anniversary Anniversary Commemorative Dole / Neo Midi Petit will be on sale!
For those who purchase this anniversary Dole Neo Blythe and Neo Midi Petit set at the venue, we have prepared special benefits unique to the 10th anniversary!
- ★Benefits 1
- If you purchase the CWC Limited 10th Anniversary Neo Blythe "Ten Happy Memories" at the venue, you will receive a long T-shirt for Junie Moon Original Neo Blythe!
- ★Benefits 2
- For those who purchase 3 kinds of CWC Limited 10th Anniversary Dole at the venue as a set, in addition to one dress long T-shirt for Junie Moon Original Neo Blythe, a 10th anniversary original tote bag will be presented on a first-come, first-served basis!
- ●Junie Moon Special Benefits Long T-shirt for Neo Blythe
- Color: Black, white
※The present will be one of them. - ●Junimone Special Benefits Tote Bag
- Color: Black/Size: H (height) 210×W (width) 190mm/material: 100% cotton
※Neo Blythe purchase privilege Long T-shirts are available in 2 colors, but the number is limited, so you may not be able to choose the color depending on the purchase time.
※The number of tote bags for the Anniversary Dole 3 Body Set Purchase Benefits is limited, so the delivery of the benefits will end as soon as the limited number is reached.
Other products sold
Blythe miscellaneous goods / 2012 schedule book, calendar, etc.
We will release a large number of stationery and fashion miscellaneous goods designed based on Blythe.
Blythe 10th Anniversary Exhibition "Petite on Parade" Exhibition
(Petit on Parade) Held simultaneously
By linking with the Parco Factory, we will develop a creative world where petit Blythes and custom Blythes attracts.
In addition to all the Petit Blythes released so far, a new custom Dole by the finalists of the beauty contest will be exhibited at the same time. The new Custom Dole will sell the exhibits on display.
Venue: Logos Gallery / Shibuya Parco Part 1, B1F TEL: 03-3496-1287
Date: From June 24 (Fri) to July 3 (Sun), 2011 10:00 to 21:00
Admission free
Click here for more information
【Blythe × moph】 Limited-time cafe OPEN!
Blycechelish Mealways
￥550
Ten Happy Memories Blythe Special Cake
￥650
Limited-time special cakes and drinks will be available.
A special cake made with fluffy sponge cake sandwiched with white peaches and topped with fruits comes with a Blythe portrait pick.
The vivid color special drink inspired by the blue ribbon of Blythe 10th Anniversary Anniversary Dole has a refreshing flavor based on non-alcoholic blue curacao.
If you order a limited menu, you will receive a Blythe Special Coaster on a first-come, first-served basis!
Venue: Moff/Shibuya Parco Part 1/1F
Date: June 23 (Thu) - July 6 (Wed), 2011 10:00-23:30
※The contents of the exhibition and the products sold are subject to change.
Every time you change the concept of each individual (fashion, makeup, hair color, hairstyle, etc.), it has a completely different Dole-like charm.
It is supported by many fans in Japan and overseas, especially adult women who are sensitive to fashion and trends.
Blythe has a long history, and it was sold as a toy for children by Kenner in the United States for one year from 1972 to 1973, but it was discontinued due to the popularity of children at that time.
After nearly 30 years, he met Blythe and produced Junko Wong, the representative of Cross World Connections (CWC), who was attracted to the charm of Blythe, and in 2000 Parco broadcasted a TV commercial modeled on Blythe in Japan. Blythe's cute charm caught the hearts of those who saw it and caused sensational.
The following year, in 2001, as a fashion Dole "Neo Blythe" with new values for adult women, a reprinted Blythe produced by CWC and manufactured by Takara Tommy Co., Ltd. was released. At the same time, he also started working as a model for fashion magazines and advertisements. In 2002, adorable Petit Blythe, a small version of Neo Blythe, also appeared.
In the same year, Blythe 1st Anniversary Charity Exhibition began. Held an exhibition of Blythe, which was totally styled by fashion brands and creators, and started charity activities to donate the entire amount to charity auctions the following year after a tour of Japan and overseas.
In 2005, Blythe Bell, a figure version of Blythe, was also released.
Since then, Neo Blythe and Petit Blythe have been designed and produced based on the original concept, and have been loved by fans both in Japan and overseas as a fashion Dole for modern adult women.
Currently, under a regular contract with Hasbro, the United States, which has Blythe license, CWC has obtained Blythe licenses in Japan and Asia, Australia, Oceania, etc., and manages total production and licensing of Blythe products and events.
By March 2011, more than 370 types of Neo Blythe and Petit Blythe have been released.