"Hacoinu" is a cardboard puppy made from a pure heart by a boy who can't keep a dog in a housing complex.
One day, Hakoine, who has been left behind due to a mistake in moving, sets out on a journey to find a boy.
To deliver a lot of treasures packed in my head to my favorite boy ...

In commemoration of the release of the original picture book "I and Hakoinu" depicting the birth of the hakoinu and the day with the boy, parting and departure, 40 pages of original drawings drawn by the author Satoeimei and his work up to picture books Exhibit. We also sell Hakoinu goods.

There are plenty of contents such as hakoin lottery, author autograph session, and special price sales of original goods limited to the exhibition period.
Please come in touch with the world of haco dogs where you can meet a nostalgic, simple and warm heart.

© SUGAR

"Takara Mono" stuck in the head of the dog is a simple heart that I love.

The simple design of just two boxes gives you a soft, healthy and straight impression even though it is angular. This is because in the big head of the dog, there is a lot of memories and affection for the boy who made the dog.
If the children who touched the dog could find new value that they didn’t notice in just empty boxes or cardboard boxes.
Such a wish is secretly packed into the hacoine.

The Ecological World of Hacoin

Corrugated cardboard is an ideal recycling resource with a recycling rate of 100%.
A boy who can't keep a dog picks up a discarded cardboard and creates a dog that conveys the heart of cherishing things in this era when it is easy to turn it into garbage.

Since November 2008, the Ministry of the Environment has been conducting an environmental education project for children in the 21st Century after-school environment education project-ASEEP21-. Hacoinu was adopted as a character to deliver environmental education to after-school classrooms around the country. Cardboard with a hakoinu mark arrives at the "After School Children's Classroom" held by local governments nationwide. There are four types of environmental education program kits that you can learn while playing, such as prevention of global warming and resources. "Hakoinu" gives children all over the country a gentle heart that thinks about the environment and values things.

Hakoinuguds

Mug ¥1,050	Tote bag ¥3,675	DVD Box ¥2,415 (with assembly kit)